A few budget-friendly ways to leverage AI in your marketing

AI is quickly transforming the business world and can be leveraged across many marketing channels today.

Using AI, you can improve your marketing initiatives in a variety of ways, from speeding up content creation to obtaining fresh insights based on customer data.

However, the majority of AI tools, regardless of whether they are integrated or standalone, require a financial investment.

We have selected for you valuable AI tool functionalities that are available at no cost and can seamlessly help you integrate AI’s superpowers into your marketing workflows.

This aligns perfectly with our commitment to providing cost-effective solutions for your reseller hosting business.

Business name generation

Starting from the very beginning – choosing the name of your company – can be a great way to use artificial intelligence.

If you find yourself struggling to come up with a business name that aligns well with your industry and accurately represents your offerings and identity, AI can step in to assist you.

By using a business name generator, you can obtain great suggestions that are tailored to your specific business profile.

In most instances, all you need to do is input the key keywords associated with your brand and the industry you operate in. Some tools may even accept a description of the desired characteristics of your business name.

Clicking the Generate button, you will be presented with a range of ideas that are relevant to your input.

Here are a few tools that can do that for you at no cost:

Content creation and optimization

One of the major advantages of AI is its ability to streamline content marketing, which is a crucial aspect of any successful marketing plan.

Tasks that used to take hours or even days to complete can now be accomplished in just a matter of minutes with the assistance of generative AI.

Below are some notable examples of how generative AI can be applied:

Ideation

AI is great at extracting ideas from various sources on the internet to spark inspiration for content marketing.

If you are stuck for topics or words for your store or blog, utilizing AI to generate ideas can be of great help.

NOTE: While the suggestions may not always be flawless, they can serve as a starting point for brainstorming more creative ideas.

For instance, AI can help you uncover trending topics for a blog post centered on a particular keyword.

Also, it can provide an outline for your new blog post, thereby saving you a significant amount of time that would otherwise be spent on researching and organizing the content.

Here are a few AI-based tools for generating ideas for your content:

Content Generation

If you find yourself pressed for time and unable to write content from scratch, you can leverage the power of AI to handle your copywriting needs.

You can instruct AI to create a wide range of content for you. This includes writing detailed paragraphs, crafting catchy captions, composing engaging social media posts, drafting professional email messages, and even developing comprehensive blog posts.

Here are a few free tools that can help you generate content tailored to your business needs:

Using these AI tools, you can ensure that your content is both high-quality and time-efficient, allowing you to focus on other important aspects of your business.

NOTE: AI-generated content needs fact-checking, editing, and humanizing to match your brand. Google’s algorithm updates penalize sites with mostly AI content. So you should always manually edit AI-generated copy to ensure it doesn’t appear fully AI-generated.

Proofreading

AI can also proofread content for grammatical accuracy and help you come up with better ways of getting the same message across.

It can effortlessly catch grammar, spelling, and punctuation errors, ensuring your content is polished and error-free.

Below are some useful tools that can assist you with the laborious task of proofreading at no cost

Ad copy optimization

It does pay off to invest time and energy in search engine optimization, but it takes time.

For small businesses seeking immediate brand awareness, using paid advertisements can be quite beneficial.

With AI, you can easily get creative ideas for your ad campaign on platforms like Google, Facebook, and LinkedIn.

With just a few simple prompts, AI can help you design compelling ads that capture attention and drive engagement, making your brand stand out in a crowded market:

Email campaign automation

Email marketing is very effective because it is universal and has a high ROI, making it a favourite for businesses.

With AI in email marketing software, you can achieve great results with little effort and time.

AI tools can help you create engaging email content that can increase your conversion rate.

Even with limited information, these tools can search the internet and produce quality content for your emails.

Here are some free AI tools that can assist you in creating a customer-focused email message quickly and easily:

And here are some AI email marketing platforms that offer free AI-enabled email marketing plans with generous limits to get you started:

NOTE: However, remember that studies show personalized emails achieve 29% higher click-through rates than non-personalized messages. So, always put in the effort to make your emails more personal and less generic.

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AI has made a huge impact in the business world, with new tools to automate tasks and increase productivity appearing every day.

As a small business owner, you can use AI to run your store more efficiently without any cost to you.

Simply follow the tips and use the free tools in this post to improve your web hosting business with minimal effort thanks to AI’s capabilities.

This will save you a lot of work and give you more time to focus on marketing tasks that require a human touch.

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